Compass Coming Soon

Drive interest with exclusive marketing and gain insights before officially launching.

COMING SOON

Selling your home? Listing it early as a Coming Soon property on compass.com gives buyers and their agents a heads up that your home is about to hit the market. Drive interest with exclusive marketing and gain insights before officially launching.


​​​​​​​Early to list. Early to sell. Only with Compass Coming Soon.

What can Compass Coming Soon
do for your listing?

Increase exposure

Positioned on the Compass homepage and prioritized in search results, Compass Coming Soon listings are the first homes buyers see when they visit compass.com. Not only are these listings promoted site-wide, but they may be featured in both national and regional marketing campaigns at no extra cost to you.

Generate buzz

Compass Coming Soon allows you to bring your home to market sooner with differentiated print, digital, and social media marketing materials designed to pique buyers' interest. When it's ready to go live on the broader market, you'll have the opportunity to launch your listing for the second time, attracting even more attention.

Deliver market insights

Take advantage of the pre-marketing period by previewing your home to a high-interest audience as a Compass Coming Soon. It's the perfect time to assess pricing and gather buyer feedback - in most places, without accumulating days on market.

Success stories

Background

The power of Compass Coming Soon was in full effect this summer when the sellers of this beautiful South End two bedroom, one bathroom, accepted an offer of $16,000 over the asking price, after the buyers saw it on the new pre-market platform. Remarkably, it took only three days from The Goodrich Team publishing the listing to the ultimate offer acceptance. To top it off, the new buyers submitted a bid without having even seen the property in person, but were compelled by the property's visuals, floor plan and property description as seen on Compass Coming Soon."

Debbie F.

I could not be happier with the recent sale of my South End condo. Although it was bittersweet to move on from that space, The Goodrich Team made the entire process seamless from start to finish. Their combined use of top notch marketing and technology offered by Compass made all the difference. We accepted an offer well above asking before the unit was officially listed and were able to enjoy our summer without the headaches of a drawn out listing process. A million thanks to Ethan and his team!

How does Compass Coming Soon work?

1.

While your home is being prepped for market, your Compass agent will preview your property to buyers on compass.com

2.

Your agent will develop a Compass Coming Soon marketing campaign featuring social media, emails, print materials, and more to drive the most traffic possible to your listing

3.

Based on these efforts, your agent can identify the right audience for your listing and gain pricing insights

4.

Then, once your listing prep is complete, your agent will create an official launch on the broader market designed for a faster, more profitable sale

Hear from our agents: the case for Compass Coming Soon

Compass Coming Soon is subject to local MLS restrictions and is not available in Seattle. All NYC listings are simultaneously syndicated to the REBNY RLS. Compass offers no guarantee or warranty of results.

WORK WITH US

The Goodrich Team is one of the top-producing real estate team in the Greater Boston area. This branding represents the concept of family, a foundation on which they have built their team and clientele.

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